Introducing AI into your research process is just the start. Once you’ve got the tools, empowered your teams, and started collecting insights…what happens next?
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Paige Bennett (Founder & Principal Consultant at Users First AI, Ex-Affirm) will share how her team built a successful AI-backed research program. She’ll explore the challenges they faced and how they shifted stakeholder expectations from  “more research” to more meaningful research.
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Scaling research isn’t about collecting endless data. It’s about building a sustainable, cross-team program that makes product decisions clearer, not more complicated.

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