In researching sensitive topics like loneliness and cancer among teens and young adults, dscout helps Hopelab marry social intervention with design thinking.
Hopelab is a social innovation lab focused on designing science-based technologies to improve the health and well-being of teens and young adults.
In seeking to bring research-backed interventions out of the lab and into the world, Hopelab uses dscout throughout co-designing, prototyping and product testing to get feedback from potential users.
The company uses Diary to surface honest, “gut” reactions that it can further probe through Live interviews—quickly identifying research participants fitting their target demographics through the Recruit tool.
It’s crucial for the organization to see these human interactions outside of the lab, in an environment that’s representative of how they actually live. In exploring sensitive topics with teenagers and young adults, Hopelab finds that putting participants in control of filming themselves via their own smartphone cameras leads to better, more candid reflection.