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January 24th at 2 PM EST / 11 AM PST

How SiriusXM uses UX research to drive product innovation

In this fireside chat, Laura Oxenfeld discusses how she used business goals alongside research insights to jumpstart innovation for SiriusXM’s new app and get executives excited.

During the webinar, you will..

Hear how Laura paired research insights with business goals to spark concept ideation

Learn how she narrowed down 100+ concepts to what mattered most to the business

Build stronger cross-functional relationships and uncover actionable "a-ha" moments

Learn how to strategically democratize research and scale your impact

Meet our speakers

Laura Oxenfeld

UX Research Lead
@ SiriusXM

Colleen Pate

Customer and Community Marketing Manager
@ dscout

Can't attend live? No problem—register and we'll send a replay after the webinar ends!