Participants sort cards into predefined categories by researchers.
Open and hybrid sorting
Participants can create their own categories when sorting cards.
Randomization
Reduce bias by presenting items in a random order across participants.
Skip logic and piping
Ask relevant follow up questions based on participant selections.
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There are so many ways I can understand our customers: open-ends, close-ends, screen recordings, videos, photos—[Dscout] really allows us to do everything in one place. It’s also really easy to set up and takes very little time.