July 1, 2024
July 1, 2024
Quality research requires a lot of time, resources, and money. However, quantifying its impact on the broader organization and its effect on the bottom line can be challenging to pinpoint.
In this Q&A, we break down nine ways to ensure your company understands the value of your team’s work—and gives you the tools to make a real impact.
✔How to get in the heads of your stakeholders
Discover how to position your research by having the right conversations with stakeholders.
✔The best tactics to keep your research focused on customer impact
Learn how to talk through your impact on the customer experience so stakeholders understand the implications of your research outcomes.
✔How to ensure your insights are actionable
Uncover how to effectively present your research insights not just in numbers, but in actions that can be taken to improve the customer experience.
✔Why you should champion both direct and indirect results
Dig into the various types of data that can get your research the recognition it deserves.
Clearly demonstrate the impact of your research
The strongest foundation for demonstrating the value of your research begins with understanding the outcomes your stakeholders are looking for. Learn how to get started with these expert tips.