Ask someone how they use AI and they'll tell you about the impressive stuff, the moment it nailed a tricky prompt or completely whiffed. They won't tell you about the mundane Tuesday task that's actually most representative of how they use it.

So we skipped the memory problem entirely. Using Dscout's intercept tool, we met people right as they landed on ChatGPT or Gemini and asked what they were doing, in real time, screen-share and all.

What's inside...

A breakdown of what people are actually using AI for

From homework help to five-year financial plans see how people are using AI day-to-day and discover which tasks are most (and least) successful.

What AI is replacing

We asked every participant the same question: how would you have accomplished this task before AI existed? See what they said.

How people describe their relationship with AI

Participants were asked to answer questions like, "AI is my ____", "Describe your relationship with AI in three words," and "If AI were a person, who would it be?"

Five takeaways for UX and product teams

As teams are using AI to refine workflows and build products, we've put together five things to keep in mind from this data.