194 results for nikki anderson.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=28a53ba641432f673e8f6ba0955aa72b 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=79e2c71d498f68c117fcdb6649a6b23e 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=11bfe6034d8c90d38de5b9f00a4ce95e 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=c1a816b5dff28353e106d765f0289336 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=57f35ee63edf9d13ee9d98874e89861f 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=e1483f7a7554961b998e608bd9f6d97c 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Become_A_HERO_2024-03-13-160919_wtqn.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=a417b4e7a1bf151498ccf2d8a0c31fc1 1426w)
Struggling to Prioritize Your Research? This Will Help [+ Template]
When everything is a priority, nothing is a priority. Read on about how to get more done and keep your stakeholders happy.
![](https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=78d84a4d184fa8b504b1a18f72026366 360w, https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=a64985ff528b73836fc12eaa1f4dd643 560w, https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=dd05e73e1ccd73b8560c8c9ab8251006 760w, https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=ebc29ba389dc1492c00e479b21e5252d 960w, https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=bc4b43bbec3d190bc56351502ebc5450 1160w, https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=067e67173fe8714ab39546624aa96b3d 1360w, https://dscout.imgix.net/cmsAssets/articles/PN-Find_the_opportunity_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=296d8035953673b39242f40cf246e2f7 1426w)
From Chaos to Clarity: How to Prioritize Your Qualitative Insights
If the post-research, “What do we do next?” question frequently trips you up, it might be time to do some mixed-methods research.
![](https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=ecef017cd5a34348a722062c732ad12d 360w, https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=3e10840d1970270280fd8a3aa6b665d1 560w, https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=22e29baa4a199924c1287a4afca69262 760w, https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=5bc8f8e9443caa96ba819f2459446ddb 960w, https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=32bc37ab639f8897f277efbf2dea5f54 1160w, https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=b65c4928993a85c367d0ed43fd05c9b4 1360w, https://dscout.imgix.net/cmsAssets/articles/researchers-are-marketers_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=0c785972983fb81be9336c8fa8f3bff6 1426w)
Hear Me Out: Researchers Need to Be Marketers (and Vice Versa)
The two teams have more in common than you’d think, but learning from their differences can bring both of them better results and buy-in across the organization.
![](https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=fee1cd9d330f6fa5a99f700e8eb30d20 360w, https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=be4812fa9bdb74ef8fef687dc5e53a31 560w, https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=65b6d8462f1c0b3b7fbae86e6ab70eeb 760w, https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=41a1ae1b6bf452c72566b75e08e925bc 960w, https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=f06b5087b4f60c7ee7459ec4172446c8 1160w, https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=f02dc6fe2a0d1592eb6c7bab0d5f7d36 1360w, https://dscout.imgix.net/cmsAssets/articles/Research_Operations_HERO.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=6edddedecac7838f9cb16b58077da3a3 1426w)
Refine Your Recruitment Process for Better Results [+ Screener Template]
Recruiting the highest quality participants can make or break the success of your study. Here are some tips for getting it right the first time.
![](https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=548256b8fd9b4c74554182ca33b5bba7 360w, https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=61e29dc030bdaf163b6f522df331b6f8 560w, https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=22b17649cf6866aeabbb5f0b60a743b2 760w, https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=eb2e9d3ea7193091fc5cfc7308f3db1a 960w, https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=05d8ce71b5c79d5e311caa97dc291931 1160w, https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=e4cb50c584ea56a6bdbc57703a532d3d 1360w, https://dscout.imgix.net/cmsAssets/articles/Illo01_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=6829d563c5574d4f7cca3c15c69a91ac 1426w)
Studying Users Who Switch Products? Try Jobs to Be Done
Many people misunderstand the best applications for the JTBD framework. These questions will set you on the right path.
![](https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=51ce0af53201beeb89441eb117b2151b 360w, https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=68e5bb931ab645406bf027037d572dcb 560w, https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=2b3bb7ccc162aa15dc342062333ccf85 760w, https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=c0aa38882c83c7ff47c55f6f9a63c13e 960w, https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=9008d7e33330dec64027dc870ab47793 1160w, https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=8cc648705122b6b69d9e0a3ef7b3228b 1360w, https://dscout.imgix.net/cmsAssets/articles/PN-Ecosystem_Maps-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=16bd571adfd5c1ed1daaf30e96aaefff 1426w)
Strike Research Gold with an Ecosystem Map
Beyond the well-tread personas customer journey, ecosystem maps paint a more complex picture with moving pieces.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=f37c529cf4285d0fd9da7e607f0cb7d9 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=762f9afe6c83ce192e02f4d05398b6d1 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=90c4cb5b49e6dc4cd374b0cdb7e3397b 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=b119ceac8ad18d5f06906da984d710e7 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=bbfe18eb1feed1ae868f5583557d7ed9 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=d79d3b01716510d15d4d7a50fa929026 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Task_Writing_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=d688d08ba2df3b5efc760751b98ef508 1426w)
Usability for Newcomers: Become a Task Writing Pro
First time conducting usability testing? No problem. This guide to task writing with examples will help you through.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=39b11219b2fa9801b2acd40ba534797d 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=896545e36265e850e18c509fefd48c18 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=574eb246183b7b79c763298e04792c4b 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=04488fffff0f7f21dc94fae7b1bd43ec 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=cf21c9c52874f47550f2ca2566c09c6d 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=7cccf2f853dcce4a078d9c4beb84e391 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Planning_Scoping_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=910eb5c604fdf660e4e458363da2256f 1426w)
How to Plan and Scope Usability Tests (Tips For a First-Timer)
Laying the groundwork for usability testing when you’ve never done it before is intimidating, but this guide will help you get a clear start.
![](https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=f8a24c770c3b6b6d3f0c131d4577699f 360w, https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=2934c66578f4ed8183e0f46ca0d78369 560w, https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=07aed2d87404c8ffd98406d4059dbb4e 760w, https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=871582eb614b9e00ab75cb2ff5fa510f 960w, https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=7630625390c10c5424a9c12266b12f9a 1160w, https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=6fef8a836d7aad5e2cd5f192727cabf2 1360w, https://dscout.imgix.net/cmsAssets/articles/PN-Collaboration_Playbooks_Account_Management-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=9a1e01a57e4519a0a24d3654cc59ab74 1426w)
User Research x Account Management: Tips for Successful Cross Collaboration
Account management and service teams have a wealth of knowledge on the user. Working closely with them can help unlock goals, needs, and pain points.
![](https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=0a1a2af5ccbcad78a5edab702559ee73 360w, https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=150a025668a81c502ab824c354a12410 560w, https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=4206c6f4d8a10e69884d257eea0ef227 760w, https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=fd22c87762122c4bc6bb573ed674a5d4 960w, https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=c242896e739e219aa6fc88278a59215f 1160w, https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=a08765384c4cc91253e89519e0c96781 1360w, https://dscout.imgix.net/cmsAssets/articles/UXR_Industry_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=3801108a37312d6f20f0c9ac42a20f0d 1426w)
Overcome B2B Obstacles with These Tried-and-True Tips
B2B user research comes with a unique set of challenges. Here’s how to help the process go smoother.
![](https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=f99c6bc04ad388ee31f11915bb14490d 360w, https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=ef5515c314ba032398ed720a94f5f481 560w, https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=9cf63ea6d29121f859739a192c7723b5 760w, https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=853a039ddce8c07a6f704ba1d9e48f2e 960w, https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=b76607ce332ad0918b21505decb4c332 1160w, https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=6b9618a8ecf175c60401a6946e8060d1 1360w, https://dscout.imgix.net/cmsAssets/articles/fomo_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=339e254ea34b472b85b1dfe9ad3951b9 1426w)
Trouble Engaging Stakeholders? Create Some FOMO
Sometimes stakeholders don’t realize the real value of what you’re providing. Facilitating entertaining sessions can make all the difference.
Your Never-Fail Usability Testing Checklist
Make sure every usability test goes off without a hitch. We’ve built a robust checklist to ensure you’re prepared for everything prior, during, and after the test.
![](https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=909d0c04e590cf40b8790ee2d4ffda62 360w, https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=979675390a80842b490269808cac840f 560w, https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=5d30d393814d2cb53bcfa06a38d64e1c 760w, https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=1f99aec78db5a3560281a0f7ba712204 960w, https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=0ec1d26605579dcdb9fbe81fb39a2287 1160w, https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=0499bc2f3fa597f617a8129ef5072b9a 1360w, https://dscout.imgix.net/cmsAssets/articles/020_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=5bace16a49e40bc456271e9114d6b137 1426w)
Use Ideation and Co-Creation to Supercharge Your Insights
Sometimes offering research insights isn’t the end, but a different kind of beginning. This method helps you sort out the next steps.
![](https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=e86cf2078626d58022c676beef3d9320 360w, https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=aa882ee40e97b159731f718897214fa3 560w, https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=19f704ff7a9af3107b38a2f18080421f 760w, https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=3378aa3bf6cecfa87f6ba53e7b8e4d97 960w, https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=2bc3d99862ef68355f52c7a3b614167f 1160w, https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=ed1e0ddb7ff317c0fde008589e5030d2 1360w, https://dscout.imgix.net/cmsAssets/articles/Back_To_Basics_HERO-2.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=1284eea2e2d8cf68553950add50357fb 1426w)
A Step-by-Step Guide to Usability Testing [with Template]
Usability tests are a powerful way to understand how users interact with a service or product. This guide shows you how to avoid common pitfalls.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=563c05682ff80afc801f6af892b23c7c 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=b256ac9b6222d48165a7901ff9ce5b81 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=ad4c2bf6402e525997d7e2cb1713bdf3 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=a03010d858e8971411a6a343c4683124 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=c957d34dcf97070dd7dbb830cfe2daf9 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=5d97859c596a432cc846982c45fe4a68 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Creating_Offers_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=271b245a78edd519d52384d09b4c6d91 1426w)
Making a New Product for Your Biz? Craft a Compelling Offer
Sometimes you have to be the product manager for your own business. Here’s how to make new offers your audience will actually be interested in.
![](https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=71e74695cc2c574a98d7875bb4b74f0a 360w, https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=ed63f5275bb5ece08f6f881fcb069a0f 560w, https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=bfc5941134e85611147ab13dff7123bf 760w, https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=05f7d692851f97cc5dc0eb1b738178c6 960w, https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=2381230a30dd46a034ecc326bd87a6df 1160w, https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=71cbd93673213369608bb8df619c702f 1360w, https://dscout.imgix.net/cmsAssets/articles/PN-Unmoderated_User_Testing_Vol2-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=4e6d23ccfb6b499725ba3e2206f72244 1426w)
How to Optimize Unmoderated User Tests
You can’t be everywhere at once. That’s why unmoderated user testing might be just the thing to scale your research.
![](https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=5c6f464a97a96077b7e02f66e035ea2e 360w, https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=d34be519caf5eddcdec2ac1da373b2dc 560w, https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=ee527d979a1a11cacb5b3c4ada309d0b 760w, https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=071c6250e0a84e80bb12cafcf44a6065 960w, https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=d2fb562e9ba1eaa124092a41b447fac2 1160w, https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=f4466e5a1365751229fd15760b409666 1360w, https://dscout.imgix.net/cmsAssets/articles/PN-ACV_Laddering-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=26605641993bfcc9f27cc2a772cd04c5 1426w)
Get Answers Beyond “It’s Fine”: Try ACV Laddering
Use the ACV laddering method to go beyond asking “why?” and better understand your participants’ values and rationales.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=cc009790a3b933272f23178e5426b126 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=ae574a00f50026651eb38d6d53154859 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=c4bd335cce98f51d2ad056375d60dc75 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=59ad99560785cc42dd174c7daa3919d2 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=593578c7a446e378b9f5b74da5b90ddf 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=17f815ef668b7bee77470bf74d55285b 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Job_Hunting_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=d42953361f67f57eb002ae84c8777d0a 1426w)
How to Practice Self-Care During the Dreaded Job Hunt
It can be brutal out there. Here’s how to take care of your mental health and prioritize what’s important while you’re trying to find a new role.
![](https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=5ba9b59cb36f95921ec400c56049c8f9 360w, https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=73388ca0d37104e63c88342ef1d1c3cc 560w, https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=224cef518071903669376099bd46d0bf 760w, https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=427231cebc827afc0197f882d19e447d 960w, https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=2eb6eade9416343242168e11383dca43 1160w, https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=27cd7a4253e2ffe5147ab3f211d7818b 1360w, https://dscout.imgix.net/cmsAssets/articles/PN019_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=fe733dc214364e41ff64e1052e8ca506 1426w)
When Scope Creep and Difficult Clients Turn Spooky, This May Help
Being a freelancer or consultant isn’t for the faint of heart. Here’s how to respect your boundaries and improve your client projects.
![](https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=37588b3397bf67a978ec3812e673f36f 360w, https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=69ba6d4d1798623c270df67ef9ed7000 560w, https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=4cdc80fd050ccda9fd1351372725942e 760w, https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=c45efc31cd277e9721af6dd1e22b20f7 960w, https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=785ea00db5b851fdd3b4d46f650c0d35 1160w, https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=0423c99e0b8b4ea6b36089970173cbd1 1360w, https://dscout.imgix.net/cmsAssets/articles/dnd.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=4cd7cee9a9e7d9846926b452ac83e3b7 1426w)
The Simple Way to Design a Standout UX Research Survey
Surveys are one of the most reliable tools in a researcher’s toolbox. Here’s how to design one to help validate your qualitative insights.
![](https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=2b7806f99901279305cc31002fe244e6 360w, https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=0e29040a0f82ac94bf36e47240c5803e 560w, https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=7503be07110c62dd5309cf5d62c68cac 760w, https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=b76059fe3d9ddeff4a935e706e94cd2a 960w, https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=7c861963a0c0c10af898c8a6b289f17c 1160w, https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=61a2a2dadb20e9673d01de1ae8ca7ed2 1360w, https://dscout.imgix.net/cmsAssets/articles/speedingup_hero-2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=59bde34390808730d50110a5530d9cde 1426w)
Speed Up the UXR Process by Overcoming Common Hurdles
Stakeholders always want results yesterday. So how do you speed up your research, without sacrificing any quality? We have some ideas.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=e35d999e1fbcf8335c53cf03a163221f 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=76c3f386c6dcb29ae1e6c07987e63491 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=9bb60b401d14c53014bc4bd739839b70 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=6e0ecc2119aad832322d5caafab21081 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=d9dc236c0a326b4459d0abc2195a3fc6 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=9dac44e80fd79b3805301e79e8a427c3 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Switching_to-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=5a0bf0c988fe2b1c37bdf3f115d0b70d 1426w)
Jobs to be Done 101: Your Interviewing Style Primer
Implementing a Jobs to be Done approach helps get to the heart of who your users are—and who they want to become.
![](https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=62498d86543948b7646b8c6b9ce66bac 360w, https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=546b39d469ff225c3cd90a4cb642eab3 560w, https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=673ac5a5f9cbdbe5677f2f1f343850ee 760w, https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=7825bdec8bfb9a1c23ee124d20706fdb 960w, https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=f01b58e665eb802dcbd2d8ce0d27cc82 1160w, https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=2339d11243a135e1ed8d07f7229141c9 1360w, https://dscout.imgix.net/cmsAssets/articles/PN_Glimpse_Behind_HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=a93944de5c74fd75da24ee0b735334d2 1426w)
Sneak a Peek Behind the Scenes with Contextual Inquiry
Observing research participants in their natural habitat is a powerful method. Here’s how to conduct contextual inquiry with a critical eye.
![](https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=221&q=60&w=360&s=b8d4ca1cc59627345ee03b7fcfa459c0 360w, https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=344&q=60&w=560&s=76527a781a23d39449492e39235b52d2 560w, https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=467&q=60&w=760&s=4d760a33a91fccf07e30333bdbf0ac58 760w, https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=590&q=60&w=960&s=4ee7b01fa47e40b7bacb42077eccad52 960w, https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=713&q=60&w=1160&s=5e1ca2b56efe357dd341b38697e83883 1160w, https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=836&q=60&w=1360&s=5d236c88028c7c9e775c5ca455ac08ca 1360w, https://dscout.imgix.net/cmsAssets/articles/PN018_2056x683.jpg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=876&q=60&w=1426&s=5aa31ba5fb78a9c34666b13674c58237 1426w)
Shape Your Path with a UXR Career Framework
Whether you’re a freelancer, individual contributor, or manager, a career framework is beneficial for everyone.
![](https://dscout.imgix.net/cmsAssets/articleImages/PN-M2MR-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=112&q=60&w=264&s=6b32dab731ddd424c2ce90c49497b4fe 264w, https://dscout.imgix.net/cmsAssets/articleImages/PN-M2MR-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=197&q=60&w=464&s=0bcc1de7333a280e0b4d8abf060af1da 464w, https://dscout.imgix.net/cmsAssets/articleImages/PN-M2MR-HERO.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=224&q=60&w=528&s=5f8912ed93e1a32ab16eeb5da78a9f26 528w)
Subscribe To People Nerds
A weekly roundup of interviews, pro tips and original research designed for people who are interested in people