Taking on projects like evaluating AI tools, validating product launches, and uncovering how real users and customers are using AI is no small feat.

Organizations need a research tool they can rely on to ensure that their product and overall business are aligned with customer needs.

Inside the guide you'll find...

A safer way to build AI: Headspace's approach

Diary studies and internal red teaming turned early user skepticism into a "compassionate companion" people actually feel safe using.

Reaching travel nurses when no other tool could: Aya Healthcare's story

Longitudinal diary studies helped the team recruit and retain a notoriously hard-to-reach audience, with zero attrition along the way.

"Where the gold is": Amazon on real-time insight

Real-time intercepts let researchers capture behavior as it happens, not after the fact or in a manufactured scenario.

"Dscout checks all the boxes, not only in helping you tactically execute your research and your research strategy, but also in helping you to evangelize your discipline even within your company."

Christine Maldonado, PhD
Lead UX Researcher, Aya Healthcare