People Nerds
Conversations with people who share our passion
for understanding what makes people tick
PetSafe’s Hannah Ferguson and Katie Taylor on faster, broader, more engaging ways to surface the “why.”
Matthew Doty breaks down the inspiration and execution of Best Buy’s future-forward vision for experience design.
Vanessa Dillof’s strategies for engaging hard-to-reach populations, democratizing research and building deliverables for key stakeholders.
How income-building app Steady developed foundational user personas through longitudinal research with dscout Diary.
A conversation with Senior UX Researcher Joanna Vodopivec on how Groupon listens to its customers to understand the reality of the small-business owners it serves.
How researchers at Trulia learned about what people want in a place, why it varies by city and by neighborhood, and how Trulia Neighborhoods is fueled by remote qual.
Craig Saila and Irfan Pirbhai on how a diary study of Canadians’ user experience with the Olympic Winter Games put how people experience the event in context.
Maslo founder Cristina Poindexter shares insights from user research on the voice journaling app encouraging users to talk to artificial intelligence.
Shopify’s Emma Craig uncovers what makes us playful and what makes us stressed when we shop online—and why making room for human moments is key.
Eclipse Experience combines home visits and mobile ethnography to get a complete picture of small town home life.
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