People Nerds Category: Ideas
User Research x Sales and Marketing: Building Shared Goals
Developing a close relationship with these teams can allow user researchers to not only better understand the customer, but identify “super personas.”
User Research x Product Teams: How to Build a Stronger Partnership
Working closely with product managers, designers, and developers not only enhances the user experience, but sets the foundation for user research growth.
Try These Approaches to Interview Note-Taking (Your Future Self Will Thank You)
Save time in analysis, and dedicate more attention to your participants, with these approaches to note-taking.
User Research x Account Management: Tips for Successful Cross-Team Collaboration
Through their work with customers, account management and service teams have a wealth of knowledge on the user. Working closely with them can help you unlock more of the user’s goals, needs, and pain points.
Elevate Your Moderated Research with an Interview Guide
Don’t let moderated research get the best of you, we’ve found your secret weapon. Interview guides keep key questions at the forefront and ensure your best insights are never cut short.
Building a Successful User Research and Product Management Relationship
To develop strong collaboration between these teams, it helps to understand the needs of each group and set clear expectations. We uncover some common causes of confusion and discuss FAQs product managers ask about user research.
6 Common Mistakes to Avoid During Qualitative Interviews
Even the most experienced interviewers fall victim to interrupting a participant or asking a leading question. Taking note of when these occur and actively working to avoid them can put participants at ease and encourage unbiased insights.
A Complete Guide to Remote International Research Logistics (Updated 2021)
When it comes to effective international research, the devil is in the details. Use these essential detail-management tips to create the environment for an effective study.
7 Ways to Get Regular Feedback as a User Researcher (Even as a Team of One)
Asking for feedback can be uncomfortable, but giving your team or stakeholders the opportunity to share thoughts on your work can give you a new perspective and help advance your career.
Make Every Step of Your Research Process More Efficient: Advice for Solo (or Bandwidth-Low) UXRs
Here are our best tips for small teams looking to make a big impact with tight turnaround times.
Research Roadmaps: A Tactic for Greater Org-Wide Alignment (Template Included)
Creating a shareable roadmap of your research efforts can help you better prioritize your work and better demonstrate that work’s value.
The Power of Prototyping: Tackling “Wicked” Problems with Design
Prototypes are often used as a tool for testing assumptions, but they can bring so much more to the table. Discover how great prototypes can provoke new ways of thinking and ultimately drive social change.
Building a Team that Wants to Stay: Tips for Properly Onboarding User Researchers
Two days isn’t enough when it comes to adjusting to a new company. We take you through how to create a solid onboarding experience and why it matters to your employee and your organization.
International and Cross-Cultural Experience Research: Advice from Five Experts
We asked a handful of experts to share their experience conducting international research and any advice they have for others when navigating this space in-person or remotely.
Finding the Intersection Between Market Research & User Research
Similarities between user research and market research can often be the cause of conflict, but harnessing the differences of each department can actually be the key to a fruitful relationship.
How (And When) Should We Ask About Ethnicity? Use These Principles for More Inclusive Demographic-Gathering
We re-designed the way our participants discuss their ethnicity within our platform. Here’s what our research taught us about how users want to report their multi-racial identity.
Moving to “The Next Normal”: How Research Will Evolve in the Post-COVID World
At the end of 2019, we outlined a series of “Moves to Modern Research”—steps organizations were taking to mature their research practice. 2020 changed everything. Here’s how…
Overcome Any Research Rut: 6 Tactics for When You're "Stuck" During a Study
Research ruts, or “creative blocks” happen to the best of us. See how a handful of seasoned researchers have learned to not only tackle, but create systems for avoiding creative lulls.
A Step-by-Step Guide to Hiring Your Team's Next User Researcher
Finding the right candidate to build out a new UX team can be a daunting task. Explore tips for writing a clear UX job description and avoid common hiring pitfalls.
3 Effective Methods for Content Tests (Beyond Usability Testing)
When testing content, usability often identifies the problem—without giving you much direction on how to fix it. Try a cloze test, recall-based test, or highlighter test instead.
Use These 3 Exercises to Become a More Creative Researcher
Use these techniques to break out of a research rut and generate compelling insights from your next study.
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